Less Is More
Simplicity is important when designing a website. Avoid cluttered design and stick to essential elements such as headlines and buttons. Using a clean and simple design makes it easier for visitors to find the main point of the website. Instead of using flashy graphics and distracting content, place your focus on the CTA, or call-to-action, and leave out everything else.
Consistency
The idea of consistency in website design involves keeping the same elements of your website. This includes fonts, colours, and placement. When these elements are the same, you can improve your user experience. Consistency is important for two reasons. First, it helps users transfer knowledge from one page to the next. Second, it makes your site more intuitive.
Readability
The readability of a website design is important for ensuring that users can easily understand the information they are reading. Many factors can contribute to readability. These include line length, typeface style, leading, and contrast. Additionally, the choice of colours, margins, and padding can all affect readability.
Organisation
Organisation is one of the most important elements of a website design. A good website follows a clear structure, is easy to navigate, and is targeted towards the specific audience it is trying to reach. Moreover, an organised website is easier for search engines, like Google, to index and crawl. Good websites should also be easy to navigate, so visitors can quickly find the information they want. A simple and intuitive navigation bar is essential to a successful website design.